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The Media Handbook : A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
Helen Katz
Paperback - $63.95
"The Media Handbook" provides a practical introduction to the complete media planning and buying process. Emphasizing basic media planning and buying calculations along with the practical realities of offering plan alternatives and evaluating the pl
Conflict Dialogue : Working with Layers of Meaning for Productive Relationships
Peter M. Kellett
Paperback - $86.95
???Professor Kellett??'s text is unique among undergraduate texts in its use of narrative theory to understand conflicts and to develop more effective strategies in family and relational conflicts. The most impressive aspect of the text is the rich a ...
Encyclopedia of Library and Information Science
Allen Kent
Hardcover - $265.95
"The Encyclopedia of Library and Information Science provides an outstanding resource in 33 published volumes with 2 helpful indexes. This thorough reference set--written by 1300 eminent, international experts--offers librarians, information/computer ...
The Elements of News Writing
James W. Kershner
Paper Textbook - $97.95
Modeled on Strunk and White's classic "The Elements of Style, "this is a clear, concise handbook that presents the essential rules of journalism. "The Elements of News Writing" covers the basics of news writing with none of the extra verbiage that bo ...
Non-Western Perspectives on Human Communication : Implications for Theory and Practice
Min-Sun Kim
Hardcover - $157.95
What it means to be a self - and a self communicating and being in a particular culture - are key issues interwoven throughout Min-Sun Kim's impressive text, Non-Western Perspectives on Human Communication. Going beyond cultural descriptions or instr ...
Non-Western Perspectives on Human Communication : Implications for Theory and Practice
Min-Sun Kim
Paperback - $93.95
What it means to be a self - and a self communicating and being in a particular culture - are key issues interwoven throughout Min-Sun Kim's impressive text, Non-Western Perspectives on Human Communication. Going beyond cultural descriptions or instr ...
How to Talk to Anyone, Anytime, Anywhere : The Secrets of Good Communication
Larry King
Hardcover - $15.95
Some find talking to others uncomfortable, difficult, or intimidating. Here is a way to overcome these communication challenges. HOW TO TALK TO ANYONE, ANYTIME, ANYWHERE is the key to building confidence and improving communication skills. Written by ...